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GROW & Flourish
The GROW & Flourish Podcast empowers women entrepreneurs to build thriving businesses while staying true to their values and maintaining their unique version of work-life balance. Each episode offers practical strategies and insights on business growth, community-building, and achieving long-term success without sacrificing personal well-being.
GROW & Flourish
Pink Friday vs. Black Friday: Why Shopping Small Wins Big
Episode Summary:
In this episode of Grow & Flourish, we’re diving into the inspiring movement of Pink Friday—a nationwide event created to celebrate and support small, local, and women-owned businesses. Taking place the Friday before Black Friday, Pink Friday is all about prioritizing community, creativity, and connection over big-box store chaos.
Join host Heather Falls as she shares:
- Why supporting small businesses matters now more than ever.
- Five impactful ways you can support women-owned and local businesses this Pink Friday.
- Practical tips for retailers to make the most of Pink Friday, even if you're short on time.
- A heartwarming success story of how Pink Friday helped one boutique thrive beyond the holiday season.
- An exciting Pink Friday Listener Challenge where YOU can get involved and showcase your favorite small businesses.
What You’ll Learn in This Episode:
- The economic and community benefits of shopping small.
- How Pink Friday helps level the playing field for small businesses during the competitive holiday season.
- Actionable ways shoppers and retailers can participate in Pink Friday, including leveraging social media, hosting events, and planning special offers.
- Tips for discovering and supporting women-owned businesses near you or online.
Join the Pink Friday Listener Challenge!
Commit to shopping exclusively from women-owned businesses for at least one day this weekend. Share your favorite finds on Instagram by tagging @GrowFlourishCo and using the hashtag #GrowAndFlourishPinkFriday. Your recommendations might be featured in a follow-up episode or on our social media!
Resources Mentioned in This Episode:
- How to Find Women-Owned Businesses:
- Look for the Women-Owned Logo on products or websites.
- Use hashtags like #WomenOwned and #SupportSmallFirst on social media.
- Explore online directories such as Etsy’s women-owned shops, Buy From a Black Woman, or local chamber of commerce listings.
- Visit Your Chamber of Commerce Events and Local Markets
Take Action Today:
Celebrate Pink Friday by supporting the businesses that bring value, heart, and creativity to our communities. Whether you’re shopping or selling, together we can make this holiday season a win for small businesses.
Let’s Connect:
If you loved this episode, share it with a friend and tag your favorite small business! Let’s spread the word and show the power of shopping small.
Follow us on Instagram: @GrowFlourishCo
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